Promoting Your Site #1 cost factor

Resources- Your step-by-step guide to Ecommerce

Step 1 || Step 2 || Step 3 || Step 4 || Step 5 || Step 6 || Step 7 || Step 8 || Step 9 || Step 10

Step #5 -- Promoting Your Site

This is a real marketing challenge. If you were sending out a traditional catalog or direct mail package, it would be easy to buy or compile your own mailing list of prospects. However, right now, there are many e-mail lists managers and targeted permission lists available. And remember that most people do not like unsolicited e-mail and we certainly don't recommend any junk mail programs.

Therefore, you will need to be much more creative - and sensitive to your customer's privacy issues - when promoting your Ecommerce site. Better to pull them in with a professionally designed site with attractive pricing than just acquiring "eye balls". Some promotional ideas to consider:

• Direct potential users to your Ecommerce site through your current marketing materials. Feature your website address prominently on your letterhead, business cards, catalogs, brochures, advertising, etc.
• Offer prospects an incentive for contacting your website such as a discount, sweepstakes, or free service.
• Use banner advertising on related websites to entice prospects to visit yours.
• Employ permission-based marketing to capture e-mail addresses. For example, you could offer a free online newsletter designed to be of interest to your prospects.
• Submit your website address to search engines, such as Yahoo, so that prospects will learn about your company when they're researching the type of product or service you offer.
• Use public relations techniques - such as writing articles - to get your website address out to the public.
• Partner with companies that reach the same customers that you are targeting. Co-marketing on the Web is essential. Come up with special promotions to bundle with another business and share the cost of promotion.
• Investigate setting up your own affiliate program, that is, pay other companies for each sale that comes from their Web site to your own. IMS has many merchant affiliate program that jump start a new web venture.

IMS webmaster site promotion TIPS See our IMS links to e-commerce vendors and articles on how to make your site sell

Looking for something to spoil yourself and make you feel real special??

Shop here and save since we hand pick only the best online TRUSTED vendors. Try the CSN niche storefronts for a variety of products. All prices are very competitive and they delivery right on time.

.. .. .. .. .. .. ..
CSN Library Furniture - Low Prices On An Incredible Variety of Furniture for Your Library. Free Ground Shipping and No Sales Tax!

Step 1 || Step 2 || Step 3 || Step 4 || Step 5 || Step 6 || Step 7 || Step 8 || Step 9 || Step 10

Get-in2 Outlets Plan | ISP distribution Hub | More Promotion tips

Spice up your site with our award winning designs. We sponsor a virtual network of webmasters, Database and legacy application programmers and graphics artists. IMS offers you: Visual Excitement, creative writing team and expert Ecommerce advice. Our newest product offers the small business owner the most complete EZ commerce solution ever devised...take a look!

Today, goEmerchant provides more than a mere storefront from which merchants can sell their goods and services on-line. The "Ecommerce Total Package" is a complete Internet sales and followup marketing solution -- unlike any other offered on the web.With the introduction of the "EZcommerce Package" goEMerchant created a product which levels the playing field for online sales by servicing both techno-savvy and techno-phobic business owners...at an affordable price. Click on the above banner and see how this web storefront can enable your web dreams.